Brand Voice plugin: what it installs and how to add it
Discovers a company's brand voice from existing materials and applies it to AI-generated content across common business contexts.
From the Marketplace: knowledge-work-plugins marketplace
Install
> /plugin marketplace add anthropics/knowledge-work-plugins> /plugin install brand-voice@knowledge-work-pluginsRun both lines inside Claude Code: the first adds the marketplace, the second installs the plugin.
What is inside
- 3skills
- 3commands
- 5agents
- 6MCP servers
About this plugin
Brand Voice searches connected documents, conversations, sales calls and meeting transcripts to identify how a company actually communicates. It turns those signals into voice pillars, tone guidance, terminology standards and a "We Are / We Are Not" framework, then checks generated content for tone drift and positioning gaps.
Reach for it when brand knowledge is spread across tools or when sales, marketing and other teams need consistent AI-assisted writing. It can surface unresolved conflicts or differences between documented and practised brand voice for review. The plugin connects to Notion, Atlassian, Box, Microsoft 365, Figma and Gong.
What's inside
- 3 skills: brand voice enforcement, brand discovery and guideline generation
- 3 slash commands:
/discover-brand,/enforce-voiceand/generate-guidelines - 5 agents for content generation, conversation analysis, brand discovery, document analysis and quality assurance
- 6 MCP servers
- 0 hooks
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Skills, not plugins
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