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By agent · OpenClaw

OpenClaw skills: 1003 worth installing

Skills in the open SKILL.md format that OpenClaw reads. Each one has a plain-language summary and the command to install it.

Installing a skill in OpenClaw

$ npx skills add <author>/<skill> --agent openclaw

Replace the placeholder with the author and skill name from the skill's page. Start a new OpenClaw session afterwards so the skill is picked up.

Skills for OpenClaw

All skills

Marketing Council

Corey Haines

Simulates a board of well-known marketers, including Seth Godin, David Ogilvy and April Dunford, to give several views on one marketing question.

Marketing and SEOGitHub stars: 52.1kInstalls: 35.4k

Marketing Ideas

Corey Haines

Supplies marketing ideas, strategies and tactics for SaaS and software products.

Marketing and SEOGitHub stars: 52.1kInstalls: 135k

Marketing Loops

Corey Haines

Sets up recurring marketing workflows that an AI agent runs daily, weekly or on a trigger instead of as one-off tasks.

AutomationGitHub stars: 52.1kInstalls: 36.9k

Marketing Plan

Corey Haines

Writes a full marketing plan for a client, an advised company or your own product, such as a go-to-market or 90-day plan.

Marketing and SEOGitHub stars: 52.1kInstalls: 56.3k

Applies psychological principles, mental models and behavioural science to marketing decisions and copy.

Marketing and SEOGitHub stars: 52.1kInstalls: 151k

Offers

Corey Haines

Designs or improves an offer: value framing, bonuses, guarantees, scarcity, naming and payment structure.

Marketing and SEOGitHub stars: 52.1kInstalls: 45.5k

Onboarding CRO

Corey Haines

Improves post-signup onboarding, user activation, the first-run experience and time to value.

Marketing and SEOGitHub stars: 52.1kInstalls: 63.1k

Creates and optimises in-app paywalls, upgrade screens, upsell modals and feature gates.

Marketing and SEOGitHub stars: 52.1kInstalls: 60.8k

Popup CRO

Corey Haines

Creates and optimises popups, modals, slide-ins and banners for conversion, including exit-intent and lead capture.

Marketing and SEOGitHub stars: 52.1kInstalls: 60.8k

Pricing Strategy

Corey Haines

Helps with pricing decisions, packaging and monetisation: tiers, freemium, free trials, value metrics and price increases.

Marketing and SEOGitHub stars: 52.1kInstalls: 67.3k

Product Marketing

Corey Haines

Creates and updates a product marketing context document covering positioning, target audience and product description.

Marketing and SEOGitHub stars: 52.1kInstalls: 71.4k

Programmatic SEO

Corey Haines

Plans SEO pages built at scale from templates and data, such as directory, location and comparison pages.

Marketing and SEOGitHub stars: 52.1kInstalls: 138k

Prospecting

Corey Haines

Finds, qualifies and lists prospects to contact, for B2B SaaS, general B2B or local small businesses.

Marketing and SEOGitHub stars: 52.1kInstalls: 54.6k

Public Relations

Corey Haines

Helps with public relations: press coverage, journalist outreach, press releases and media strategy.

Marketing and SEOGitHub stars: 52.1kInstalls: 45.2k

Referral Program

Corey Haines

Creates, optimises and analyses referral programmes, affiliate programmes and word-of-mouth strategies.

Marketing and SEOGitHub stars: 52.1kInstalls: 61.6k

RevOps

Corey HainesAudit warning

Helps with revenue operations: lead lifecycle, lead scoring and routing, and the handoff from marketing to sales.

Marketing and SEOGitHub stars: 52.1kInstalls: 103k

Sales Enablement

Corey Haines

Creates sales collateral: pitch decks, one-pagers, objection-handling documents and demo scripts.

Marketing and SEOGitHub stars: 52.1kInstalls: 108k

Schema Markup

Corey Haines

Adds, fixes and optimises schema markup and structured data such as JSON-LD for rich results.

Marketing and SEOGitHub stars: 52.1kInstalls: 66.1k

SEO Audit

Corey Haines

Audits a site for SEO problems across technical SEO, on-page elements and meta tags, and explains why pages are not ranking.

Marketing and SEOGitHub stars: 52.1kInstalls: 218k

Signup Flow CRO

Corey Haines

Optimises signup, registration and trial activation flows to reduce friction and raise conversions.

Marketing and SEOGitHub stars: 52.1kInstalls: 61.8k

Site Architecture

Corey Haines

Plans or restructures a website's page hierarchy, navigation, URL structure and internal linking.

Marketing and SEOGitHub stars: 52.1kInstalls: 111k

SMS

Corey Haines

Plans and builds SMS and MMS marketing: welcome flows, abandoned cart texts, win-back, promotional and transactional messages.

Marketing and SEOGitHub stars: 52.1kInstalls: 54.6k

Social Content

Corey Haines

Creates and optimises social media content for LinkedIn, X, Instagram, TikTok and Facebook, and handles social listening.

Marketing and SEOGitHub stars: 52.1kInstalls: 70.3k

Marketing Video

Corey Haines

Produces marketing video with AI tools and programmatic frameworks such as Remotion, Hyperframes, HeyGen and Veo.

Video and mediaGitHub stars: 52.1kInstalls: 75k

Questions

OpenClaw and skills.

Do Claude skills work in OpenClaw?

Often. A skill is a folder of instructions and scripts in the open SKILL.md format, which OpenClaw reads. A skill that depends on tools only one agent provides will not carry over, so read the skill's source before you rely on it.

How do I install a skill in OpenClaw?

Each skill page has an install command. Run it in a terminal, then start a new OpenClaw session so the skill is picked up.

What is the difference between a skill and an instructions file such as AGENTS.md?

An instructions file is loaded in every session and describes the project. A skill is loaded only when a task calls for it, so it can be long and specific without costing context on every turn.

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