Market Sizing skill: what it does and how to install it

What it does. Defines the market scope, then estimates TAM, SAM and SOM using industry data, customer segments, pricing and achievable market share. It cross-checks top-down and bottom-up calculations, projects growth over two to three years, and presents assumptions, sources, risks and validation steps.

When to use it. For sizing an opportunity, preparing an investor pitch or evaluating market entry. It applies to estimates constrained by geography, industry, customer type, product capabilities or other market boundaries.